
Client: Chikka Chikka
Role: Lead Designer
Services: Brand Identity Design, Packaging Design
Agency: N/A
Industry: CPG
Market: North America
CHIKKA CHIKKA
For Chikka Chikka, a modern take on the classic fennel seed digestive, I developed a brand identity and packaging system that elevates an everyday wellness ritual into a premium, shareable experience. My aim was to make the product feel as inviting in a boutique retail environment as it is useful in daily life. arm, organic color palettes and matte finishes provide a tactile, satisfying feel in the hand, encouraging customers to keep, reuse, or display the packaging long after purchase.